Instead of rebranding the two brands, I have decided to create my own new CBD beer packaging design, thinking of the whole branding all over. OH CBD went for a fun and trippy direction, Young master went for a calming and relaxing direction, I would like to go for an educating direction to alleviate the misunderstandings of the effect of CBD, focusing on the relaxing effects of CBD and targeting young audience.
I am also thinking of using the visuals that I did when developing brief 10. I did not use many of them for the final outcome and I think it would be a waste as I really like them. All of them are related to feeling and emotions and I think some of them would be useful for this breif.
Visuals from brief10
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